Capa de Ozono sprints ahead with Centric PLM

CAMPBELL, Calif., 25 April, 2019 – Centric Software is delighted to announce the release of a success story about its customer, Capa de Ozono.

Capa de Ozono was founded in 1992 and is headquartered in León, Guanajuato, the capital of the Mexican footwear industry. Capa de Ozono designs, manufactures and sells footwear, mainly for the teenage and young adult market, and is one of Mexico’s largest fashion footwear retailers. Capa de Ozono sells through a network of 235 branded stores in 50 cities and has over 300 wholesale clients as well as a popular online channel. The company has grown significantly in recent years.

“We focus on being a fast fashion company, which means we have to get on board with new developments and designs that are appropriate for the market in the fastest possible way,” explains Stefan Hromatka, CEO of Grupo Acritus, Capa de Ozono’s parent company. “The biggest challenge we have, is to identify new trends on time and drop the trends that no longer work.”

Today, with Centric PLM in place, Capa de Ozono has improved product development time by 20%, been able to launch new products on schedule 90% of the time and has doubled its number of collections, without needing to increase design and development staff.

Why did Capa de Ozono decide to make the leap with Centric PLM and how has it changed the way people work every day at the company?

Read the success story or watch the video to learn more

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Centric Software (centric-staging.com)

From its headquarters in Silicon Valley and offices in trend capitals around the world, Centric Software provides a Digital Transformation Platform for the most prestigious names in fashion, retail, footwear, luxury, outdoor, and consumer goods.  Centric Visual Innovation Platform (VIP) is a visual, fully digital collection of boards for touch-based devices like iPad, iPhone, and large-scale, touch-screen televisions. Centric VIP transforms decision making and automates execution to truly collapse time to market and distance to trend. Centric’s flagship product lifecycle management (PLM) platform, Centric 8, delivers enterprise-class merchandise planning, product development, sourcing, business planning, quality, and collection management functionality tailored for fast-moving consumer industries. Centric SMB packages extended PLM, including innovative technology and key industry learnings tailored for small businesses.

Centric Software has received multiple industry awards, including the Frost & Sullivan Product Leadership Award in Retail, Fashion, and Consumer Goods PLM in 2018 and Frost & Sullivan’s Global Retail, Fashion, and Apparel PLM Product Differentiation Excellence Award in 2016 and 2012. Red Herring named Centric to its Top 100 Global list in 2013, 2015 and 2016.

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